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Webinar Recording: The Journey to Building a Premier Women’s Heart & Vascular Program

Women account for over 65% of cardiovascular (CV) patients and influence more than 90% of healthcare decision-making. Research has documented that women have different presenting symptoms and higher CV morbidity and mortality rates. Heart disease is the #1 killer of women in the U.S., with 1 in 5 women diagnosed with heart disease.

Women’s Heart Health Programs, whether in the firm of gender-specific screening and education or a designated stand-alone Center, can serve as an effective gateway to women’s purchasing power.  They have potential to differentiate your heart program from competitors, and can expand the top of the CV service line funnel for downstream volume and revenue.  Further, since women are more compliant with care plans than men, they will likely experience better clinical outcomes, leading to better cost outcomes for the program if/when patients are diagnosed early and managed consistently. 

This webinar will feature a roundtable discussion with the team at Lehigh Valley Heart & Vascular Institute, focusing on the strategic business development of Women’s Heart Programs in traditional payer and value-based payer environments. We will cover the top ten strategies for success, cost-effective synergies with your existing program, and the direct and downstream return-on-investment.

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